Monday, July 27, 2009


9:00 a.m. - 1:45 p.m.

Workshop for Women in Design Automation (WWINDA): Career Crossroads – Who has the map?

A time comes in your career when you arrive at a crossroads with a decision to make. Do you continue to climb the technical ladder or do you move over to the management track? There is no right answer, though there are certainly pros and cons to each choice. These choices are even more complex in today’s economy – how do you make the right choice for you while navigating the uncertain economic climate? A recent study conducted by the Anita Borg Institute for Women and Technology in conjunction with the Michelle R. Clayman Institute for Gender Research at Stanford University finds that real barriers to advancement do exist for women in technical careers.  Who, then, has the map when career crossroads are reached?

Keynote Address:
Telle Whitney
President and CEO
Anita Borg Institute

Dr. Whitney will present results of the ABI research that takes an in-depth look into the barriers to retention and advancement of technical women in mid-level career positions. Based on the findings, the study provides solid recommendations to employees in high-tech companies on how to overcome these barriers.

Panel Discussion
Panelists:
Catherine Ahlschlager, Hardware Manager, Sun Microsystems
Francine Bacchini, Publisher, SCDsource™; Founder, President & CEO, Tech Source Media, Inc.
Limor Fix, Associate Director, Intel Research Pittsburgh
Holly Stump, Vice President of Marketing, Jasper Design Automation
Jan Willis, Calibra Consulting

Panel Discussion
Panelists, knowing the realities documented by the ABI study, and drawing on their own career and workplace experiences,will explore what you can do to prepare and overcome obstacles when making important career decisions. Each will address:

  • Career barriers they encountered and how they got around them
  • How they made the decision on where to take their  career path (technical vs. management)
    • Skills required including, technical and interpersonal
    • The need to continuously  assess the skills you have and the skills required for the path you want to take
They will offer concrete advice on how to succeed on either path and identify ways to “manage” your career, including:
  • What your career means to you
  • How to add value to your organization
  • How to get recognized
  • Ways to influence the corporate culture

Mission Statement:
To be a workshop of relevance to women in Electronic Design Automation (EDA), by providing a forum for the exchange of ideas for successful careers in the EDA profession, to address the particular needs of professional women and to provide an opportunity for peer networking.

2009 WWINDA Chair:  Karla Reynolds

2009 WWINDA Steering Committee:
Peggy Aycinena, Editor, EDA Confidential
Nanette Collins, Publicity Chair, 46th DAC
Marie R. Pistilli, Co-Chair, Board of Directors, MP Associates, Inc.

Recent Topics Include:
2008 45th DAC “Networking, Negotiation, and Nonsense: Achieving Career Balance in an Unbalanced World” 2007 44th DAC "Managing Your Career"
2006 43rd DAC "Working the 80/20 Rule for Success - Focusing in on What Matters"
2005 42nd DAC "Cultural Evolution: Keeping Pace with Organizational Diversity"
2004 41st DAC "Career and Life Drivers - "Passion vs. Ambition"
2003 40th DAC "Would Life be Different if Risk were Not a Factor? Managing Life & Career Transition"

Marie R. Pistilli Women in EDA Achievement Award:
Women have made important contributions and strides in the EDA industry for over 20 years. In an effort to recognize those who have dedicated time towards these achievements, the DAC Executive Committee presents an annual award to honor an individual who has made significant contributions in helping women advance in the field of EDA technology. The Award presentation to the 2009 recipient will take place at WWINDA.

Previous recipients of the Marie R. Pistilli Women in EDA Achievement Award:
45th DAC - Louise Trevillyan, IBM Research Center
44th DAC - Jan Willis, Calibra Consulting
43rd DAC - Ellen Yoffa, IBM Research
42nd DAC - Kathryn Kranen, Jasper Design Automation, Inc.
41st DAC - Mary Jane Irwin, Penn State Univ.
40th DAC - Karen Bartleson, Synopsys, Inc.
39th DAC - Ann Rincon, AMI Semiconductor
38th DAC - Deidre Hanford, Synopsys, Inc.
37th DAC - Penny Herscher, formerly with Cadence Design Systems, Inc.

We welcome and encourage feedback. Please email Nannette Jordan or Susie Horn with suggested topics and comments for future workshops, or to become involved with the success of the WWINDA.

SPECIAL THANKS:
We would like to express our thanks to the DAC Executive Committee, ACM/SIGDA, IEEE/CASS Society, the EDA Consortium, CEDA and CANDE for their support and leadership in making this event possible. Special thanks goes to MP Associates, Inc. who donates the logistical and publication coordination for WWINDA.